Costco has made its food court a bit more colorful with the introduction of a new frozen strawberry lemonade, which is now available for $2.99. The drink, which is made with real fruit, has no artificial flavors or colors, as per the promotional poster. It has been making waves among members, with some finding the taste refreshing and others finding it too tart or sweet.
Members on social media seem to be divided, with comments ranging from ‘just okay’ to ‘AWESOME.’ The drink’s introduction seems to have replaced the strawberry banana smoothie, which was previously a popular option in the food court. One Costco member shared a humorous anecdote about the drink, stating that she had to use a Vitamix to blend the remaining lemonade after she couldn’t drink it all on the way home. This suggests that the drink’s texture or taste may be an issue for some customers.
Costco has had a busy year in terms of food court updates, with the recent introduction of the ‘Combo Calzone,’ a revived version of the popular combo pizza. In January, Costco announced plans to switch Pepsi products with Coca-Cola fountain drinks in its food courts. The churro, a popular item, was discontinued in early 2024. These updates have been well received by some members, while others have expressed mixed feelings.
With the introduction of this new drink, Costco is continuously adapting to consumer preferences and trends. However, the mixed reviews suggest that not all members are pleased with the new addition, highlighting the challenge of balancing innovation with consumer satisfaction. For now, the new frozen strawberry lemonade remains a point of intrigue and debate for Costco members.