Mary Kay’s Pink Cadillac Makes Strides Toward Electric Future

Mary Kay’s Pink Cadillac Makes Strides Toward Electric Future

Almost 60 years ago, Mary Kay Ash was turned away by a car salesman who refused to sell her a car without a man’s signature. That moment became the catalyst for a legacy, one powered by determination, lipstick, and eventually, horsepower. Now, the iconic Mary Kay pink Cadillac is entering a bold new chapter: electric mobility. Mary Kay is offering its top-performing sales reps a fully electric Cadillac Optiq wrapped in a custom “pink pearl” finish. It’s the first time the company’s legendary incentive vehicle is going fully electric, and it’s turning heads while staying true to its roots.

In a press release, CEO Ryan Rogers, grandson of founder Mary Kay Ash, called the move a tribute to the company’s past and a leap into the future: