Microsoft has issued a statement reaffirming its commitment to Xbox hardware development, addressing recent speculation and concerns among gamers. The reassurance came in response to rumors suggesting the gaming division might abandon hardware manufacturing, which gained traction following a 50% price increase for Xbox Game Pass Ultimate and retailers such as Costco removing Xbox products from their shelves. The company’s multi-year partnership with AMD for next-generation hardware continues, with devices in development including the Xbox Ally range under codenames Omni and Horseman. Microsoft also confirmed that production of the Xbox Series X and Series S has not stopped, despite the ongoing price changes and retail pullbacks.
The statement from Microsoft emphasized its active investment in future first-party consoles and devices designed, engineered, and built by Xbox. This comes at a critical time for the gaming industry, as hardware manufacturers face increasing pressure to innovate while managing rising costs and consumer expectations. The reassurance aims to stabilize the market and reassure both gamers and partners that Microsoft’s commitment to Xbox hardware remains strong. Retailers like Costco, which had previously removed Xbox products from their shelves, may be reassessing their inventory as Microsoft reaffirms its manufacturing plans.
Analysts are closely monitoring the situation, as any shift in Microsoft’s hardware strategy could have broader implications for the gaming industry. The company’s continued partnership with AMD is particularly noteworthy, as it underscores the importance of collaboration in next-generation hardware development. Gamers are now encouraged to continue their support for Xbox, as the company remains dedicated to delivering high-quality hardware and gaming experiences in the future.