Lego Navigates Russia via European Intermediaries Amid Corporate Exit

### Lego’s Continued Presence in Russia Amid Corporate Exit

Lego toys, produced at a Czech factory owned by the Danish Lego Group, are still being distributed in Russia through a Dutch trading company, according to an investigation by the Czech publication Page Not Found. This development comes as the Danish manufacturer has formally withdrawn from the Russian market, yet its products remain accessible via European intermediaries. The findings highlight a complex situation where corporate decisions to exit a market do not always result in a complete withdrawal, especially when third-party distribution channels persist.

The report by Page Not Found suggests that the continued availability of Lego products in Russia may be due to the existing distribution agreements that were not entirely terminated. While the Danish company has stated its withdrawal from the Russian market, the ongoing sales indicate a possible discrepancy between official statements and the actual operations on the ground. This situation also raises questions about the transparency of corporate exits and their impact on local markets.

The case of Lego in Russia underscores broader concerns about the effectiveness of corporate exit strategies in a geopolitical context. Despite the Danish manufacturer’s public stance, the continued presence of its products through other channels illustrates the challenges of fully disengaging from a market, particularly when international trade routes and intermediary networks remain active.