Nike has taken a bold step into the future with Project Amplify, the world’s first motor-powered footwear system designed for people who love to move. This innovation, developed in partnership with robotics company Dephy, combines a carbon-plated running shoe with a motorized cuff and drive belt, offering powered assistance with every step. The technology is engineered to support both runners and walkers, making physical activity more accessible and enjoyable for a wide range of individuals.
The system’s core is a small but powerful motor that connects to a rechargeable cuff wrapping around the calf, which links to a carbon plate within the shoe. Together, these components provide natural assistance with each step, enhancing the user’s ability to move with less effort. According to Nike, the technology allows users to run more efficiently, making uphill running feel like flat ground and even helping some runners improve their pace from 12 to 10 minutes per mile with minimal strain.
Project Amplify is not focused on competition but rather on making movement easier and more approachable for everyone. Nike’s VP of Emerging Sport and Innovation, Michael Donaghu, emphasized the goal of ‘helping athletes move faster and farther with less energy and a lot more fun.’ This approach reflects Nike’s commitment to blending art, science, and sport to redefine how movement is experienced.
Developed through years of collaboration between Nike and Dephy, the project integrates robotics, biomechanics, and motion algorithms to create a powered shoe that feels natural to wear. Like e-bikes transformed cycling, Project Amplify could revolutionize running and walking, encouraging more people to stay active and enjoy movement in new ways. As testing progresses, Nike is poised to potentially reshape how people perceive and engage with physical activity.