Japan has reported a record number of Russian tourists visiting the country in 2025, driven by the search for alternative travel destinations amid limited access to Europe and other Western regions.
The surge comes as Russian travelers look for alternatives to Europe and other Western destinations, which have become increasingly difficult to access. With international travel restrictions and geopolitical tensions affecting traditional tourist routes, Japan has emerged as a preferred destination for Russian tourists. This shift has significant implications for the Japanese tourism industry, which is now seeing a substantial increase in revenue and visitor numbers.
Industry experts suggest that the growing number of Russian tourists is also boosting related sectors such as hospitality, transportation, and retail. The increased demand has led to a rise in hotel bookings and tourism services, benefiting local businesses and contributing to the overall economic growth of Japan. As the situation in Europe remains uncertain, Japan’s tourism sector continues to see a steady influx of Russian visitors, reinforcing its position as a key destination in the region.