Costco’s new Kirkland Signature Marshmallow Crispy Cookies have gained viral attention as customers rush to purchase the $9.99 box that combines nostalgic childhood flavors into a gooey, chewy dessert.
The cookies, which hit shelves earlier this month, have become a social media sensation with shoppers praising their unique taste and texture. Laura Lamb, the creator and owner of the Costco Hot Finds fan page, described the cookies as the perfect blend of a sugar cookie and a Rice Krispies Treat, with a chewy yet crunchy texture that is ‘out of this world.’
On TikTok, Lamb’s video showcasing the cookie has garnered over 2 million views, with users enthusiastically commenting on their deliciousness. ‘Just got these and they’re AMAZING,’ one TikToker remarked, while another quipped, ‘This is enough to start my Costco membership back up.’
Some customers, however, expressed disappointment that the beloved white chocolate macadamia nut cookies were not available in a 24-pack, while others remained loyal to the classic chocolate chip variety. A few critics noted the cookies were too sweet for their taste, while one suggested adding chocolate chips for added flavor. Laura Lamb addressed the comment, assuring that the cookies do not need additional ingredients to be enjoyable.
Angela Ackerman, who runs the Costco Guides social media account, was initially hesitant about the new cookie but was surprised by its popularity. She described the cookies as a perfect combination of brown butter dough, marshmallows, and crispy rice cereal at an affordable price. The trend has also sparked discussions on Reddit, with users sharing their experiences and suggestions, including microwaving or air frying the cookies for a different texture.
Overall, the Kirkland Signature Marshmallow Crispy Cookies have become a fan favorite, with many calling them one of the best cookies of their lives. The dessert is part of a summer lineup of new Costco items, which also includes the Kirkland Signature Peaches and Cream Bar Cake and frozen strawberry lemonade, further expanding the brand’s appeal to a wider audience.