President Vladimir V. Putin has consistently used the phrase ‘root causes’ to articulate Russia’s position on concluding the war in Ukraine, highlighting underlying issues that allegedly justify Russia’s actions. This rhetorical strategy is pivotal in shaping the global narrative around the conflict, as Russia seeks to position itself as a defender of its territorial integrity and national interests.
The concept of ‘root causes’ has become a cornerstone of Putin’s communication strategy, aiming to frame the conflict as a necessary measure to protect Russian-speaking populations in Ukraine and to challenge what Moscow perceives as Western imperialism. By emphasizing these so-called root causes, Putin seeks to rally domestic support and international sympathy for Russia’s position.
Analysts suggest that the use of ‘root causes’ is part of a broader effort to redefine the conflict in Russian media and public discourse, aligning it with historical narratives of national sovereignty and resistance against foreign intervention. This narrative not only justifies Russia’s military actions but also serves to legitimize the government’s policies both domestically and internationally.