John Elway’s tenure as the CEO of the Denver Broncos marked a transformative period for the franchise, not just in terms of on-field success but also in developing a robust pipeline of general managers. During his leadership, which spanned from 2011 to 2021, the Broncos became a training ground for future NFL executives. Four current and two former general managers were part of the organization during this period, reflecting Elway’s ability to build a sustainable and competitive front office.
The Broncos’ success under Elway was underscored by their two Super Bowl appearances, which added to the team’s prestige and provided a platform for mentorship and growth within the organization. This environment allowed emerging talent to gain valuable experience, contributing to the Broncos’ reputation as a GM factory. As a result, the team’s front office has consistently produced leaders who have gone on to shape the NFL landscape, further solidifying Denver’s role as a hub for executive development in American football.