Donald Trump’s approach to trade has been characterized by unpredictability, with frequent changes in policy that have left investors in the United States in a state of uncertainty. This volatility has raised concerns among market participants, who are wary of the potential impact on economic stability and growth. However, the same volatility has also opened up new avenues for European businesses, which may find themselves in a position to capitalise on the shifting dynamics. As Trump’s trade policies continue to evolve, the question remains whether European companies will be able to take advantage of these opportunities before they are lost to the changing political landscape.