The Rise of Biblically Responsible Investing

Biblically Responsible Investing (BRI) is a growing trend in the investment community, blending Christian values with financial strategy. This approach ensures that investors align their financial decisions with biblical principles, avoiding companies with practices that conflict with these values. Over the past three decades, this movement has evolved from socially responsible investing to the current rise of BRI, reflecting a broader cultural shift. As more Christians and ethical stewards consider the moral implications of their investments, BRI offers an alternative to traditional financial strategies.

The trend is supported by a growing number of funds and ETFs that market themselves as BRI vehicles, providing options for those who want their investments to reflect their faith. However, the effectiveness of BRI depends on the specific criteria used to select companies, which can vary significantly. Some focus on avoiding industries like alcohol, tobacco, and pornography, while others may have more complex criteria related to labor practices, environmental impact, and corporate governance.

For Christian investors who want their money to reflect their faith, for stewards who believe God owns everything, and for families who think about the legacy of their wealth, BRI offers a powerful option. One that connects the marketplace with the pew and the balance sheet with the Bible. The trend is gaining momentum as younger generations, particularly Gen Z, are increasingly embracing spiritual values in their financial decisions, indicating a potential long-term cultural shift in the investment landscape.