In-vitro fertilization (IVF) can take a serious toll on families, not only emotionally but financially, especially when every cycle comes with new bills and no clear sense of what the full journey might cost. Gaia Family aims to change that by removing the guesswork around pricing with a blend of tech and AI-driven forecasting.
Instead of worrying about unpredictable costs, couples pay a fixed upfront price or monthly installments that cover their planned IVF treatment, medications, embryo transfers and built-in protections if cycles or transfers aren’t successful. It gives families a clearer path forward and support that lasts through the entire process.
Gaia Family was founded by Nader AlSalim, a former Goldman Sachs executive who knew the IVF struggle firsthand. After spending over $50,000 across five IVF rounds in multiple countries, he and his wife finally had a son. The experience left him frustrated by how little clarity the system offered and how emotionally draining the process could be.
He saw that most fertility systems were built around procedures, not people. His goal with Gaia Family was to build something different, a program that uses data to empower families instead of leaving them to navigate uncertainty and mounting debt. That personal experience became the foundation of Gaia Family’s mission to bring agency, transparency and compassion to fertility care.
If a cycle doesn’t result in viable embryos, Gaia’s built-in protection covers another attempt, helping families try again without financial shock. Once you have viable embryos, your Gaia Plan allows you unlimited frozen embryo transfers (usually $5,000 each) at no extra cost until you have a baby. And, if none of those transfers result in a live birth, then Gaia will give you money toward another cycle. Plus, you have the option of including all of your PGT-A testing and your medication for a fixed cost, so you have even more protection throughout your journey. AlSalim tells CyberGuy the company’s mission goes beyond technology.