Leonora Lysglimt-Rødland, Norway’s Miss Universe representative, made a bold statement with her salmon-themed national costume during the Miss Universe pageant’s national costume contest. The design, which captured the essence of Norway’s rich fishing heritage, quickly became a viral sensation on social media. The costume’s vivid colors and intricate details drew both admiration and curiosity from attendees and media alike.
The designer behind the look, who wished to remain anonymous, expressed no surprise at the attention the costume received, stating that the original plan was to make noise. This deliberate choice to stand out highlighted the pageant’s emphasis on creativity and cultural expression. While some critics questioned the choice, many praised the costume for its unique interpretation of Norwegian tradition and the boldness of the design.
The incident also sparked discussions about the role of symbolism in pageant attire and how cultural references can be used to make a statement. As the Miss Universe pageant continues, such moments underscore the balance between tradition and innovation in the world of beauty and fashion.