Ozon, Russia’s leading online marketplace, has rejected claims by the Central Bank that its discounting strategies distort competition. The Central Bank’s Governor, Elvira Nabiullina, reportedly proposed a ban on online marketplaces offering discounts to customers who use their affiliated banks, citing potential unfair advantages. Ozon’s denial comes amid ongoing regulatory scrutiny over its business practices.
The proposed restrictions would target marketplaces that offer discounts to users of their subsidiary banks, effectively preventing them from undercutting prices through such incentives. This could significantly impact the competitive landscape, particularly for major players like Ozon. The Central Bank’s directive is part of a broader effort to regulate digital markets and ensure fair competition across the sector.
Ozon has consistently defended its business model, arguing that discounts are a standard practice in the retail and online marketplace sectors. The company has not yet provided specific details on its response to the Central Bank’s proposal. As the regulatory landscape continues to evolve, stakeholders are closely monitoring the potential implications for market dynamics and consumer behavior.